These are the 5 prompts that save the most time per use. Each one produces a complete first draft — you spend your time editing and sending, not staring at a blank screen.
Prompt 1 of 5
MLS Listing Description
"Write a compelling MLS listing description for a [bedrooms/bathrooms] [property type] at [address or neighborhood]. Key features: [list 4-6 features]. Target buyer: [first-time buyer / move-up buyer / investor / luxury buyer]. Tone: [professional / warm / luxury]. Under 200 words. No clichés like 'cozy', 'charming', or 'must-see'."
Pro tip: The "no clichés" instruction is the whole game. Without it you get every listing description every agent writes. With it, the output actually sounds like you wrote it.
Prompt 2 of 5
Just-Sold Instagram Caption
"Write an Instagram caption for a just-sold post at [address or neighborhood]. I represented the [buyer/seller]. It sold in [number] days at [% of asking price]. Mention one thing that made this deal work. Under 120 words. Include 3 relevant hashtags. Conversational, not corporate."
Pro tip: "One thing that made this deal work" is the detail that gets saves and shares. It makes your caption feel like a lesson, not an ad.
Prompt 3 of 5
Cold Lead Re-Engagement Email
"Write a re-engagement email to a buyer lead who went quiet 30 days ago. They were looking for [buyer criteria]. Don't be pushy. Share one relevant market stat for [city or zip code] and offer to answer one question they might have. Under 100 words. Friendly, low-pressure."
Pro tip: Send this at 7am on a Tuesday. Open rates for real estate emails are highest Tuesday–Thursday morning. The low-pressure framing gets replies where a "just checking in" gets ignored.
Prompt 4 of 5
Neighborhood Market Update
"Write a neighborhood market update for [neighborhood or zip code] using these stats: [paste your MLS stats here]. Make it conversational and practical — explain what the numbers actually mean for buyers and sellers right now. Mention one trend to watch. Under 200 words."
Pro tip: Pull your stats from your MLS, paste them in raw. The model will organize and interpret them. Takes 3 minutes including pulling the data. Post monthly to position yourself as the neighborhood expert.
Prompt 5 of 5
Offer Cover Letter
"Write an offer cover letter from buyer [name(s)] for the property at [address]. Why they love this home: [specific reasons]. Their situation: [brief — e.g., 'relocating for work, flexible on closing, pre-approved at X']. Preferred closing date: [date]. Warm, personal, genuine. Under 200 words. No generic real estate language."
Pro tip: Sellers read these. A specific, genuine letter on a lower offer has won over a higher offer with no letter. Always send one when the listing agent allows it.
95 more prompts in the full playbook
These 5 are from 5 different sections. The full pack covers social media, seller presentations, video scripts, ad copy, open house promos, client follow-up, and more — plus a 30-day AI content calendar.
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